The Ascent

Two products.
One front door.


Every client passes through the same 20-minute call, whatever they end up doing afterwards. It is not a formality. It is how we find out whether there is a route worth climbing together.

Base camp20-minute callComplimentary
Product oneScale Smart MastermindRoom of peers, month to month+ CEO Strategy Sessions, add-on for members
Summit, product twoCEO Strategic AdvisoryFull partnership, no lock-in
Base camp

The 20-Minute Call

For: any established service business owner who suspects something structural is off and would rather know than guess.

What happens: we review the business, identify the gaps, and name the one area to focus on first. Twenty minutes, on a call, complimentary.

What changes: you stop working on the loudest problem and start working on the expensive one.

The honest version

This is the front door and there is no way around it. Not because of a funnel, but because prescribing before diagnosing is how people waste money on coaching.

Product one

Scale Smart Mastermind

For: established service business owners who feel time poor, overwhelmed, or stuck below the profit they know is possible, and want structure, accountability and a room of peers doing the same climb.

What's inside: the Million Dollar Business Roadmap, a Weekly Power-Up check-in, monthly planning check-in, a monthly System Drop workshop, a monthly in-person Scale Smart Lab, a quarterly 12-Week Gameplan, the community, and the Million Dollar Business resource library.

What changes: one system installed every month, so the business depends on you a little less each time.

Month to month

No lock-in contract. Heroes, not hostages. Places strictly limited to 24 business owners.

Add-on for members

CEO Strategy Sessions

For: Scale Smart Mastermind members who want senior strategic input on a specific decision or challenge, without an ongoing commitment on top of what they already have.

What happens: a four-hour pack of one-to-one strategy time, drawn on flexibly, used within six months. A clear, prioritised action plan comes out of every session.

Four-hour pack

Use within six months. Available to Scale Smart Mastermind members only, not sold on its own.

Product two, the summit

CEO Strategic Advisory

The apex relationship. It opens with a fixed process: a chat, a Million Dollar Business Systems Audit, a CEO Leadership Profile, a Scale Smart Strategy, and your first 12-Week Gameplan. From there, three one-to-one CEO Strategy Sessions every month and direct access between them. Full Scale Smart Mastermind membership is included.

No lock-in. Three months recommended

The highest level of support

Everything in Scale Smart Mastermind, plus three CEO Strategy Sessions a month and direct access between them.